Thursday, February 09, 2017

Groupon and Denny's a Duo Misleading People?

This may be yet another case of .

The deal is here (until it's possibly taken down or revised):

The screenshot they cannot change I've taken is here:

And the details ("Fine Print" and "About" sections) of the deal here:

Notice that About section too--it speaks of the many (>1,000) Franchise locations.

Now, take a look at the details of the buy page:

Notice: nothing about limits. Just "Denny's." (Same is true if you scroll-down, I've just not put the documents retained into the public screenshot since I don't want to put any credit card details online!)

Just to be thorough, here is what you see on "My Groupons" after making this purchase:

But something strange happens. You notice on the "My Groupons" page, when you click "View Details",

You see this:

Notice on the right:

The "Fine Print", of course, says the same on this page--no mention of limits to one Denny's or another:

To keep being thorough, in that box to the right, "Company Website" links to..., the generic site.

So the confusion becomes, what's with the inconsistent details? Why does the location say that Denny's is the merchant (the generic, overall brand/franchise corporation) with what you can see but, when you go back to double-look, then hover-over "Denny's" in the location area, there it points you to a "merchant map"which happens to have an address that is not generic which is...beneath all the other details on your screen, including the fine print--and the "About" section suggesting this is for Denny's overall, not a specific location or franchise???

For special insight, here is how a location-specific (details commented on screenshot) add posted to Groupon usually appears:

Is this not misleading and illegal? Yet another example of illegal practices what Groupon has been in trouble with authorities over before?

I hate to immediately be a bit confrontational but it's not like they conspire with retailers to intentionally mislead people as to whether they are getting a deal by showing higher prices than the norm and "discounting" to a price that's greater than the normal one or anything--followed by given psychopathic-signalling quasi-responses which you would get from political consultants' communications manuals...<oh wait, yes Groupon does do this>. And much more:

# Others Documenting how Groupon Manipulates through the Interface: It's like we're back in the bad old days of all the fine print being super-fine, hidden or on another page, or in a slightly-off gray to the newspaper gray to be...practically invisible.


62 Times Groupon Mislead its Customers

5 Reasons Customers are Turning Against Groupon

ASA Bans Misleading Groupon Ads

I think I'll be reporting this to a few agencies who have oversight over this kind of thing...

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